Imagine you want to look something up, maybe you want to look up information and reviews about a product you’ve been eyeing, or maybe you want to look up a restaurant. For some, the first instinct will be to do a search on Google, but social media often serves as an alternate search engine as well.

This brings us to the question, Are Gen Z (and Gen Alpha) still even using Google?

Let’s look at four marketing statistics for Gen Z and what they may mean for your business.